I’m Lucy, an LA-based artist manager and consultant working across publishing, sync, marketing, and artist development.

My work spans the administrative, strategic, and creative sides of the music industry. I’ve managed artists, written about release strategies, supported publishing and music supervision projects, and documented live music through journalism and photography.

Below, you’ll find a selection of work across my professional and creative experience. Feel free to take a look around and reach out.

Nice to meet you.

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Professional Experience

Venice Music

I’ve worked with Venice Music, a distribution and artist development platform, across two terms in Growth and Brand Marketing. My first term ran from June to December 2024, and I returned in May 2025 to continue contributing to Venice’s editorial, strategic, and growth initiatives.

My work focuses on long-form artist case studies examining how major and emerging artists approach releases, branding, marketing, and fan engagement. I translate those strategies into clear, practical resources that independent artists can apply to their own careers.

Impact highlights include:

Scaling Venice’s blog traffic from ~600 daily visits to 23,000+ daily visits through SEO-driven content strategy
Publishing 40+ in-depth case studies, many of which continue to rank on Google for artist-strategy and release-planning keywords
Driving 660K+ total views and 2.8M+ total reach across case study content and related campaigns
Generating 7,400+ email signups and 3,000+ downloads, demonstrating strong reader engagement and conversion beyond surface-level traffic

Through this work, I’ve developed a deeper understanding of how distribution, branding, SEO, audience development, and release strategy work together to support an artist’s growth.

Here are a few samples of my work:

Growth and Brand Marketing

I joined Joon in May 2026, working across publishing administration, sync, songwriter development, and catalog management.

Twice a year, Joon hosts weeklong songwriting retreats in Norway, bringing artists and songwriters together to write and record original songs based on briefs submitted by music supervisors. These retreats create a direct connection between the writing process and potential opportunities across film, television, advertising, and other visual media.

My role supports both the creative and administrative sides of that process. I help coordinate briefs and songwriter communications, research and pitch songs for sync opportunities, register compositions with performing rights organizations, maintain publishing metadata, and support company marketing and artist development initiatives.

Joon

Song & Sync Consultant

I interned with Creative Control Entertainment under Joel C. High, an award-winning music supervisor and founder of the Guild of Music Supervisors. Working alongside his team gave me firsthand insight into the creative, logistical, administrative, and legal processes behind music use in film and television.

During my internship, I:

Assisted with music research and sync pitching across active productions.
Supported clearance workflows, cue sheet organization, and metadata review.
Studied how supervisors bridge creative direction with legal and budgetary needs.
Contributed to music discovery that aligned with narrative tone and emotional context.

The experience taught me how creative instinct and strategic coordination come together in music supervision, a skill set that now informs my work in artist marketing, brand partnerships, and storytelling.

Creative Control

Music Licensing and Supervision Intern

Creative Work

I also work as a concert photographer, shooting both paid assignments and coverage through Denver Lynx Radio.

My focus is on capturing live performances with attention to atmosphere, movement, and the connection between artists and their audience, documenting shows as they unfold rather than staging moments.

Selected photos are included below.

Concert Photography

Cameron Winter (Geese)
070 Shake
Takeshi (Boris)
Emily Green (Geese)
Ellie Rowsell (Wolf Alice)
Nessa Barrett
Ari Abdul
Atsuo (Boris)
Cole Haden (model/actriz)

With Denver Lynx Radio, the University of Colorado Denver’s student-run radio station, I served as Vice President and Co-Editor-in-Chief of Press. I’ve written concert reviews and cultural coverage spanning music, film, and campus events, focusing on capturing live performance, creative process, and the context surrounding the work.

Below are selected published articles. Click the images to read more.

Journalism

I Got Charmed at the Clairo Tour

Keeping Soft and Sweet: In the Green Room with Beeson

An Evening with Jeff Tweedy

Alongside my work, I release music independently under the name “lucy pi.” I write, record, and produce everything myself, approaching songwriting and production as one continuous process.

My music occupies an introspective and atmospheric space designed for focused listening. My releases are available on all major streaming platforms, with more music on the way.